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About Us

Award Winning Marketing and Leadership Coach THE FASHION MAGAZINE EDITOR Editor of the first ever digital only vintage fashion magazine, Michelle Hatcher was never shy of taking the bull by the horns and striking out into a predominately male orientated world. Reshaping the publishing industry, her determination set her on a

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5 Tips To Creating The Perfect Press Release

Michelle Hatcher Media

The other day, I was going through my emails. Nothing unusual there.   Often I get a sudden sweep of promotional emails from other businesses showcasing their wares in the hope that I might be interested in them for one reason or another. Then one stopped me in my tracks.

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How To Celebrate A PR Career In Your 40’s (When Everyone Is Younger Than You)

In PR and over 40

This week, PR Week UK launches their 30 under 30 project to showcase, yes, you guessed it, 30 of the most up and coming PR professionals under 30. The criteria? You have to be under 30. Of course. In this post today, we celebrate the over 40s (even if no

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7 Brutal Questions You Must Ask Yourself Before Hiring A PR Manager

So, how do you obtain brilliant PR? You start with the right person, and by that I mean BOTH manager and client. The pairing has to be perfect. Those who sit in their agencies thinking that all you need is a long list of press contacts and a gift of

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Why Every Business Needs PR (And Not Just Because It’s Cheaper Than Ads)

In every city in every country, Media and PR agencies sprout out of the ground. Sitting on every creative corner of every street, they can be found nestled amongst vegan coffee lounges and minimalistic art studios like modern day gods seemingly holding the keys to profitability and success.   In

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